Our Turn to Speak

Everyone deserves to be heard and cared for.

More than 690,000 Australians live with complex mental health issues, the mission is to get a representative sample to complete the survey.

Project Category
Digital presence
PR & Media Relations
Strategy
Project Expertise
Advertising
Copywriting
Design
Integrated campaigns
Motion/Animation
PR & Community engagement
Public relations strategy
Social media strategy
Stakeholder management
Website design and development

The brief

SANE Australia partnered with the University of Melbourne to survey Australians living with complex mental health conditions, to understand their life experiences and inform areas for improvement in policy and service delivery. 

More than 690,000 Australians live with complex mental health issues, the mission is to get a representative sample to complete the survey.

Idea

We created the Our Turn to Speak campaign, to galvanise our audience into having their say on their experiences. We created a brand and website, and brought people there through social media marketing and on-the-ground stakeholder engagement — giving service providers and supporters the tools they need to spread the word. 

Outcome

This is an ongoing project

 

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