The Unsaid
says a lot

Department of Family, Fairness and Housing (DFFH)

Co-designed with Trans and Gender Diverse Victorians, to change the global conversation.

Bronze CPRA's Golden Target Awards 2024 Shortlisted for B&T's Bravery Award 2024 Silver Australian Cinematography Society Victoria Awards 2024 Shortlisted for CommsCon 2025 AWEI 2025 LGBTQ+ Inclusion Awards Shortlisted for AdNews Champions of Change 2025

As the saying goes, diversity is a seat at the table - inclusivity is being asked to dance.

We worked with trans and gender diverse organisations to co-create a campaign for Victoria, shifting public opinion and sentiment towards a community often excluded from mainstream narratives.

Our results were part of a razor-sharp integrated approach which saw:

  • 54 positive news stories (against a KPI of 9)
  • Endorsement from over 30 LGBTQIA+ organisations
  • The campaign displayed in Fed Square for eight weeks
  • Another State Government approaching us to recreate the campaign

And changed conversations on a global scale.

Other works

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The Changing Room

The Changing Room

Butterfly Foundation

65,000 years of experience

65,000 years of experience

Victorian Aboriginal Community Controlled Health Organisation (VACCHO)