A milestone for positive change: We’re a Certified B Corp!

Posted on
26/08/2024
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Since 2010, we’ve been on a mission to prove that doing good is good business. Today, we couldn’t be more proud to announce a significant milestone in that journey—we’re now officially B Corp certified!

This certification means the world to us, it’s a sign that we're doing what we always set out to do: using communications to drive positive change.

Think HQ is now part of a global movement of over 8000 companies committed to balancing purpose and profit. Together, we are working to transform business into a force for good.

It’s a privilege to join this community, and we’re excited to continue to learn from and collaborate with our fellow B corps.

What it means to be a ‘B’

B Corporations (B Corps) are certified by B Lab, a non-profit serving a global movement for a more sustainable and inclusive economy.

The "B" in B Corp stands for “Benefit for all,” meaning these companies operate in a way that benefits people, places and the planet.

They are committed to transparency, social and environmental accountability, and continuous improvement - and we’re chuffed to be one of them!

How did we get here?

Achieving B Corp certification is no easy feat. It means Think HQ had to meet rigorous standards of social and environmental performance, accountability, and transparency.

To become certified, we underwent a comprehensive audit across five impact areas: governance, workers, community, environment, and customers.

Our score of 91.2 not only surpassed the minimum requirement of 80 points but also ranked higher than the average for our sector in four of the five categories.

We’re incredibly proud of this, but we know it’s only the beginning.

What does this mean for you?

The circled 'B' is a way for the public to instantly recognise that we’re part of a group of businesses who meet the highest standards for positive social and environmental impact.

For our clients and community partners, it means you’re working with a company that truly cares. We’re serious about making a positive change and doing it the right way.

Our mission continues

Getting our ‘B’ certification isn’t the end. In fact, we’re just getting started. As we look ahead, we’ll continue to expand our creative and strategic capabilities under our umbrella of purpose.

We’re already implementing a full-scale review of our processes and delivery, led by our Chief Strategy Officer. From new client satisfaction surveys to refining our internal operations, we’re committed to making sure every aspect of Think HQ reflects the B corp values.

At the core of this success is our incredible team and their engagement will be key to realising our B Corp mission.

Want to learn more about what it means to be a B Corp? Visit B Corp’s website or check out their latest annual impact report.

While you're there, check out our official listing on the directory.