What we do

Everything we do is underpinned by research, genuine curiosity and insight. We know that every great campaign, brand or idea have one thing in common: they start with a great strategy.

Which is why we spend the time to get to know you. Who are you? What are you trying to achieve? How are you going to change the world? 

And we turn this knowledge into actionable strategy. We can then implement anything we recommend.  
 

We started as a PR business, and it’s been in our DNA ever since. 

We have extensive experience across all aspects of public relations: from media relations and stakeholder engagement through to government relations and crisis management. Our PR campaigns are informed by meaningful strategies that outline what we’re trying to achieve and who we’re trying to talk to, and the best tactics and channels to reach them.

But we know PR doesn’t exist in a vacuum. Which is why we have the capacity to incorporate strategy, content, creative and digital - to make sure our campaigns achieve your goals, whatever they might be.  
 

Our creative practice is built on our ideas. We bring together people with different viewpoints, backgrounds and experience – because we know it’s this diversity of thinking that leads to the best ideas. 

We’ve delivered creative campaigns for clients big and small, always driving a clear call to action. Whether it’s a TVC, digital, print, radio or a unique creative solution, we deliver holistic campaigns that make sure your message cuts through the noise. 
 

Stories are at the heart of everything we do at Think HQ, because we know a compelling story, told well, changes hearts and minds. 

We are experts at translating complex information into understandable messages, and sensitively integrating real peoples’ experience to bring it to life. We know the best channels and methods to get those stories to the people that need to hear them. 

Whether it’s content for social media, editorial, an advertising campaign or your website, we deliver insight-driven content that leads to genuine behaviour change and action.
 

We know that sometimes the best way to get your message out there is to talk to people, face to face.

We’ve delivered everything from large-scale events with international delegates, down to community activations for local councils. We manage everything, from booking venues and speakers through to name tags - no jobs too big or small. 

We’re experts at finding the people you need to speak to and doing the legwork to get the conversation started. Whether it’s through engaging influencers, a regional roadshow or just by hitting the phones - we’re ready to get the job done.
 

Your digital presence is a vital channel, with audiences turning online and to their phones when deciding who to trust. 

Our team of in-house developers produce websites and mobile apps, games and virtual and augmented reality experiences.

Digital is a key way to being your story to life, and we’ll work with you to identify your needs.

We have a dedicated, in-house production team to see your idea through from concept to delivery. Our Melbourne studio means that we’re ready to create your content, no matter what it is, as soon as the idea strikes. 

Whether it's a broadcast TVC, a campaign photoshoot, illustration, 3D design, podcast or anything in-between, we can create it all from our purpose-built facility. 

Having a dedicated in-house production team means the idea will never be compromised. The team can manage all aspects of production, from start to finish, in a way that’s quicker and more efficient than working with multiple providers.