Supporting the self-determination of Australia’s First Nations peoples both in our organisation and through our work is a continuing and learning process. We work alongside Aboriginal communities, organisations and creatives to centre their perspectives, voices and stories in campaigns that encourage meaningful engagement with vital topics such as health, education and environment.

Inclusion and representation of LGBTQIA+ communities and people in mainstream and community-specific communication remains vital to addressing discrimination still being experienced by LGBTQIA+ people. Through community engagement and co-design, we’ve created campaigns that celebrate the spectrum of gender identities and sexual orientations, challenge stereotypes and advocate for equal rights.

16.5% of Australians live with a disability. As we continue to strive for full inclusion in our society, the need for communication that gives voice to and promotes access for people with a disability while educating the broader community remains essential. We continue to build our knowledge and skills to do this effectively through generous input and collaboration with people living with disability as well as formal training in accessible communication.

We’re a majority migrant community in Australia – 51% of us were born overseas or have a parent born overseas. We design communications with real Australians, not for them. An innovative approach from the ground up allows us to pressure test and optimise for the most engaging and effective results while amplifying communities voices and experiences.