Andy Lima

Andy is an award-winning creative director, producing content and developing creative concepts for organisations across Australia and the world.

Andy leads Think HQ’s creative and digital teams – overseeing advertising, design, film and digital projects. Under his leadership, the team delivers quality campaigns, websites, videos, brands, and design projects for projects tackling issues like domestic violence, racism and social cohesion.

Across all creative projects, Andy oversees the concept development and execution of all design and digital elements – including websites, brand development, corporate image, logo design, as well as advertising and communications materials.

Andy was responsible for delivering a major rebranding project for the Winston Churchill Memorial Trust, creating a new brand identity, which clearly articulated the organisation’s values. Creative assets developed by Andy included the development of a refreshed style guide, new logo design and collateral including web banners, email signatures and social media content.

Andy was also the creative responsible for the advertising campaign for the launch of the Australian Financial Complaints Authority (AFCA) in late 2018, in response to the Financial Services Royal Commission.

Andy holds a Bachelor’s Degree in Advertising from the Mackenzie Presbyterian University and a Graduate Diploma with Honors in Communication, Culture and Technology from the Fine Arts University of Sao Paulo.

Prior to joining Think HQ, Andy founded and managed his own creative consultancy, focused on branding, content marketing and experience design.

An award-winning film producer passionate about bringing contemporary issues to the screen, Andy’s 2017 short film, ‘Mrs McCutcheon’ – featuring Nadine Garner and Virginia Gay, and exploring the theme of gender dysphoria in children – received an AFI AACTA nomination for Best Short Fiction Film.