April 15, 2016
Think HQ is delighted to confirm exciting new additions to this month’s client portfolio.
Small Business Victoria
Think HQ is assisting Small Business Victoria in event managing its Regional Roadshow series. Part of the annual Small Business Festival, the Roadshow travels to six regions in Victoria and hosts networking dinner events featuring a high profile keynote speaker who provides insights on how to improve small business productivity, growth and innovation.
In light of WorkSafe Victoria’s head office relocation to Geelong, WorkSafe has contracted Think HQ to develop its ‘Explore Geelong’ initiative. The project seeks to introduce employees to the region, highlighting its range of services and lifestyle options to help families make an informed decision about the opportunity. Think HQ will manage this project and its related events.
Association of Employees with Disability (AED)
Think HQ has been approached by the AED to support the enhancement of the National Wage...Read More
January 11, 2016
November 27, 2015
Think HQ is privileged to have launched the 2015 Mapping Social Cohesion Report with the Scanlon Foundation at the Melbourne Art’s Centre on Thursday 29 October 2015.
Hosted by SBS TV news presenter and journalist Sarah Abo, the event marks the fifth year that Think HQ has worked with the Scanlon Foundation to promote the report.
More than 200 guests attended the event, which featured a panel of experts discussing issues covered in the report, including Australian attitudes towards immigration and asylum seekers, trust in government, and what it means to be Australian.
Members of this year’s panel included:
- Yassmin Abdel-Magied, Founder and President, Youth Without Borders.
- Rob Hulls, Director, Centre for Innovative Justice, RMIT.
- Matthew Gordon, Chief Operations Officer, Oursay.
- Helen Kapalos, Chair, Victorian Multicultural Commission.
- Andrew Markus, Professor and the Report author, Monash University.
The event generated insightful conversation about issues relevant to...Read More
October 14, 2014
In 2014, Think HQ was contracted to deliver public relations services for the Victorian Government’s second annual Support Small Business Day campaign, after successfully developing and implementing the marketing and communications strategy for the inaugural campaign in 2013.
Working collaboratively with the Department of State Development, Business and Innovation project team, Think HQ again led activity to engage both small business owners and Victorian consumers, to ensure the statewide shopping event was a success.
In 2014, Think HQ activity included:
- Delivering tailored marketing, media relations and social media support packages to ten nominated Business and Trader Associations across Victoria, to assist them in promoting the campaign to businesses in their local areas
- Creating and implementing a series of social media competitions, aimed at Victorian consumers
- Developing campaign media materials, including a media alert and a campaign media release
- Managing a media partnership...
September 30, 2014
Since late 2012, Think HQ has been contracted by the Federal Government’s Organ and Tissue Authority (OTA) to manage PR and media relations activity for its national awareness campaign, DonateLife Week.
Through targeted activity, Think HQ helped to secure 800 pieces of editorial coverage during DonateLife Week 2013, and more than 1000 pieces of coverage nationally in 2014. In both years, analysis of media coverage showed a high level of key message take-up.
Key media achievements have so far included:
- Securing a media partnership with Channel 10’s The Project in 2013 – over a two-week period, the program ran a complementary campaign called ‘Project DonateLife,’ and featured multiple stories of transplant recipients and donor families
- Securing transplant and donor family interviews on national television programs including Channel 7’s Sunrise, Channel 9’s Today Show, Channel 10’s The Project, and ABC News Breakfast – all in 2014
- Securing an unpaid media partnership with Community...