News & Commentary Straight from Think HQ

  • Commentary May 10, 2017

    Budget 2017: What does this mean for community developers?

    With last night’s Federal Budget, the Government has signalled a willingness to spend on Australia, including a centrepiece increase in the Medicare levy of 0.5 per cent to fund the National Disability Insurance Scheme (NDIS).

    The measure ensures full funding for the scheme (set to cost about $12 billion when fully up and running in 2020) to provide care for Australians with severe disabilities.

    This, as well as a levy imposed on the big banks, may finally free the government from the damaging legacy of 2014’s budget, decried by many as an unfair whack to the most needy in the name of ‘ending the age of entitlement’.

    But while this budget is a centrist move towards a fair go, there are winners and losers, with changes and stressors that operators in the community development space need to be across. And for all it’s steps forward, it’s unlikely to put any of the big issues to bed.

    Education funding gets a shake-up, with a ‘gonskiesque’ model of needs-based school funding expected...

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  • Commentary February 17, 2016

    Communicating value, point of difference crucial under NDIS

    The disability sector is a $22 billion market. It goes without saying that in a sector that big, competition between disability service providers is immense.

    That competitiveness is about to be further compounded, with the rollout of the National Disability Insurance Scheme (NDIS) commencing in stages around Australia from last year. The scheme will see consumers granted greater autonomy about where their funding for care will go – which essentially means that in most cases, disability service providers will need to fight much harder for their slice of the consumer pie.

    Historically, government funding models have demanded that organisations focus on streamlining expenditure and creating efficiencies to maintain their funding. Good business sense and the ability to remain fiscally frugal have been the key.

    However, the rollout of the NDIS heralds an entirely new and hypercompetitive era, where – while business sense is still important – a different skill set will play a...

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  • Commentary January 13, 2016

    Landmark report provides insight into the Australian third sector

    Snapshot of the 2014 Australian Charities & Non-for-profits Commission (ACNC) report

    In December last year, the Australian Charities and Not-for-Profits Commission (ACNC) released its 2014 report into the financial performance and sustainability of the Australian charitable sector. The report - produced in partnership with the Centre for Social Impact, and the Social Policy Research Centre at the University of New South Wales - revealed an extremely diverse and growing sector, with more than 38,000 registered charities currently operating within a $103 billion dollar industry.

    Key insights of the report include:

    SIZE AND LOCATION:

    Around one in five Australian charities are considered as ‘large’, with an annual income of $1 million dollars or more. Some 22 per cent of ‘large’ charities reported incomes over $10 million dollars. Two thirds of all Australian charities are smaller charities - with an annual income of less than $250,000. NSW and Victoria dominate the charitable...

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  • News February 10, 2015

    Think HQ gets people talking in the lead up to Australia Day 2015

    In 2014, Think HQ was contracted by the National Australia Day Council (NADC) to deliver supporting media relations services for Australia Day 2015.

    Think HQ was tasked with generating high-profile and in-depth media coverage that explored substantial Australia Day issues and themes, beyond the usual light-hearted ‘beer and barbecues’ discussion.

    Working with the NADC, Think HQ developed a list of case studies – past and present Australian of the Year winners and finalists - and story angles, which were pitched to targeted media as a variety of coverage opportunities: from op-eds and contributed content, to interviews and profile pieces.

    As a result, Think HQ secured 10 thought-provoking, engaging pieces of coverage in the lead up to Australia Day, covering issues such as the importance of celebrating cultural diversity, Australian’s sense of belonging, what it means to be Australian, and the significance of Australia Day’s date.

    Coverage appeared in a number of major news...

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  • Case Studies September 30, 2014

    DonateLife Week

    Since late 2012, Think HQ has been contracted by the Federal Government’s Organ and Tissue Authority (OTA) to manage PR and media relations activity for its national awareness campaign, DonateLife Week.

    Through targeted activity, Think HQ helped to secure 800 pieces of editorial coverage during DonateLife Week 2013, and more than 1000 pieces of coverage nationally in 2014. In both years, analysis of media coverage showed a high level of key message take-up.

    Key media achievements have so far included:

    • Securing a media partnership with Channel 10’s The Project in 2013 – over a two-week period, the program ran a complementary campaign called ‘Project DonateLife,’ and featured multiple stories of transplant recipients and donor families
    • Securing transplant and donor family interviews on national television programs including Channel 7’s Sunrise, Channel 9’s Today Show, Channel 10’s The Project, and ABC News Breakfast – all in 2014
    • Securing an unpaid media partnership with Community...
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