News & Commentary Straight from Think HQ

  • News February 20, 2020

    We’ve been shortlisted at the 2020 Mumbrella CommsCon awards!

    Two of our campaigns have been given a nod this year:

    Employ their Ability with the Department of Social Services, our campaign helping drive disability employment around the country, has been nominated for Best Government Sponsored Campaign.

    Strategy 2024 with the Victorian Managed Insurance Authority (VMIA), our first ever augmented reality exhibition, has been recognised in the Internal Communications/Change Management category.

    Fingers crossed for the awards in April!

  • Commentary February 07, 2020

    2020’s biggest trend: Consumers are people too

    The start of a new decade tends to make one think about the future. For the communications and marketing industry, that means trend reports. Hundreds and hundreds of trend reports!

    The 2020 lists are, as always, varied and worth a look, with all kinds of technological bells, whistles and doodads tipped to change the way we relate to each other.

    If you haven’t read them all, don’t fret – we spent January reading them all, and if you’re the kind of person we tend to partner with (smart humans working tirelessly to create social good for people and the places they live), we’ve distilled it all into the main thing you need to consider.

    Here it is: 2020, and the decade to come, will be defined by the rise of people power.

    (Given Think HQ’s devotion to human-centred outcomes, you may not find it surprising for us to make that call, but trust us – it comes up again and again and again.)

    Consumers are changing. Business and organisations can adapt to meet their new expectations, or face...

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