The initiative – culminating in a statewide shopping event on Saturday 19 October – gave a boost to Victoria’s small business sector, with residents encouraged to get out and shop BIG in local retailers.
Think HQ led a range of activities to generate business and shopper registrations in the lead up to the day, including:
- managing the development of a dedicated campaign website, developing all website content
- scripting and managing the production of a 30-second online ad, as well as a series of video tutorials for participating small businesses, and;
- stakeholder engagement – including regular e-newsletter send outs to participating shoppers and retailers.
Think HQ brought UK retail guru Mary ‘Queen of Shops’ Portas on board to share her expert tips with participating businesses; and secured several local business ambassadors – including The Design Files’ Lucy Feagins, and Keep up creator Abigail Forsyth.
Positive media coverage was secured across major metro and regional print,...Read More
The Summit aims to address Australia’s low rate of charitable giving by engaging wealthy young Australians in philanthropy.
Attendees heard from local philanthropists and social entrepreneurs including Small Giants CEO Danny Almagor and Foundation for Young Australians CEO, Jan Owen.
Several international guests including, Girls20 Summit CEO, Farah Mohamed and Nexus Global Youth Summit Co-founder, Rachel Cohen Gerrol also presented.
The Nexus Global movement includes people from more than 50 countries and families with more than $100 billion combined net worth.
Summit host, the Foundation for Young Australians, engaged Think HQ to manage media relations for the event. Think HQ achieved high-quality coverage in mainstream and industry publications as well as exposure on ABC radio.
Do you work in communications in not for profit or philanthropic sector? Acknowledging the lack of Australian research into communications practices in the third sector, Think HQ is keen to develop a knowledge bank of valuable information in this space.
Think HQ has developed a survey to gain greater insight into the state of communications practices in the not-for-profit sector, and invites your participation. The results will help inform the sector about communications needs, challenges and best practice, from a qualitative and quantitative perspective. By completing the survey, your organisation will have the chance to win a $1,000 voucher for JB Hi Fi. Please click on the relevant link below to undertake the survey. Thank you.
Survey Links:Read More