News & Commentary Straight from Think HQ

  • Commentary November 27, 2014

    Our Top Five Tips For Not-For-Profit Communicators

    Late last year, Think HQ undertook some research, surveying organisations in the not for profit space. The aim? To identify the key communications opportunities and challenges facing Australia’s not for profits.

    Our research indicated that Australia’s not for profit sector is chronically understaffed, under funded and under resourced, especially when it comes to communications. As an agency well versed in the not for profit space and its typifying budget limitations, even we were surprised by the squeeze our research revealed.

    But it’s not all doom and gloom – our research also showed that not for profit organisations are well aware of the value of communications, and willing to invest their time in that space. They’re just mindful that any activity they undertake has to be efficient, measurable and effective.

    To that end, we at Think HQ have compiled a ‘Beginners Guide to Savvy Communications’ - a list of our top five tips to help not for profit organisations make the most of...

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  • News October 17, 2014

    JUST IN: Think HQ to work with Butterfly Foundation

    Think HQ is thrilled to announce that we are starting work with the Butterfly Foundation on the development and rollout of a new fundraising and awareness campaign.

    The exciting new campaign will debut in 2015.

    Watch this space!

  • News October 17, 2014

    Think HQ gears up to launch the Scanlon Foundation’s Mapping Social Cohesion Report

    Think HQ is gearing up to launch the Scanlon Foundation’s Mapping Social Cohesion Report this month.

    The launch – to be held at Queens Hall in Victoria’s Parliament House on Wednesday 29 October – marks the fourth year that Think HQ has worked with the Scanlon Foundation to promote the research.

    The Mapping Social Cohesion research provides a detailed insight into Australia’s social cohesion, immigration and population issues. It is the largest study of its kind.

    The event will feature a panel of experts discussing issues including democracy, immigration, belonging and trust in the government and justice system.

    Members of the panel include:

    • Assistant Commissioner, Victoria Police, Andrew Crisp
    • CEO, AMES, Cath Scarth
    • Chief Executive, Ai Group, Innes Willox
    • Lawyer and social justice advocate, Azmeena Hussain

    Follow @Scanlon_Fdn on Twitter, to receive live updates from the report launch

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  • News October 16, 2014

    Victorians get behind Support Small Business Day

    The last few months have been a busy time for Think HQ, as – for the second year running – we worked in collaboration with the Victorian Government’s Department of State Development, Business and Innovation to deliver its Support Small Business Day campaign.

    In 2014, our involvement included project management and media relations services, developing and delivering a suite of social media competitions, providing promotional support to ten Victorian traders associations, and securing four high profile campaign ambassadors, including ex-AFL player Cameron Ling.

    The campaign was again a great success, with close to 6000 Victorian shoppers and small businesses registering to participate in the lead up to the event, and many more Victorians getting out to shop in local small businesses on the day.

    Think HQ secured great statewide media coverage for the campaign – stories appeared in more than 20 individual Leader newspaper titles across Victoria; a ten-part series of daily stories...

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  • News October 15, 2014

    Think HQ helps Orygen Youth Heath launch National Centre for Excellence

    Think HQ recently worked with Orygen Youth Health to launch The National Centre for Excellence in Youth Mental Health, including the announcement of $18 million in Federal Government funding for the project.

    Think HQ assisted with media relations and event management services for the launch event. Activity included:

    • media materials development
    • media pitching
    • Radio Release project management
    • development of the event running order
    • manage event photography.

    The launch was attended by media including Sky News, ABC, AAP, and 3CR.

    We look forward to working further with Orygen as the National centre rolls-out across Australia.