Lauren is a media relations specialist who is passionate about using public relations to help communities understand complex issues that initiate positive social change.
Having worked across a range of research led consumer and not-for-profit campaigns for clients including the Dylan Alcott Foundation and Victoria University, Lauren is experienced in transforming research into compelling stories that will engage media and connect with communities.
At Think HQ, Lauren delivered a targeted media relations campaign launching the Scanlon Foundation Research Institute’s annual Mapping Social Cohesion Report. The research series is designed to understand the shifts in public opinion on social cohesion and population issues and inform the broader community, government and stakeholders of the findings.
Lauren has previously worked with Melbourne City Mission, launching Frontyard, its integrated service model and emergency accommodation for young people experiencing homelessness. The Australian first model, developed from international leading research, was announced as part of a media doorstop which included the Minister of Planning and Housing and the Lord Mayor and resulted in quality coverage across metro TV, print news and radio.
Lauren holds a Bachelor of Communications (Public Relations) with Distinction from RMIT.