Joseph McMahon

Joseph McMahon

Copywriter

Joseph is an empathetic storyteller, with a talent for capturing a genuine human voice in writing.

At Think HQ, Joseph has worked across a range of platforms and clients – including developing web copy addressing unfair treatment of African Australians for WATU Australia, advertising copy driving disability employment for the Department of Social Services, and community engagement resources to help communities tackle violence against women for the Stop it at the Start campaign.

In his work on the Employ their Ability campaign for the Department of Social Services, Joseph was responsible for interviewing all campaign case studies and developing their stories for the JobAccess website. He also played an instrumental role in the development of the JobAccess Employer Toolkit, an online resource designed for employers to learn more about disability employment. Joseph produced all copy for the Toolkit, which included more than 20 sections.

Joseph has successfully managed a number of media relations campaigns including the ANROWS’ National Community Attitudes towards Violence Against Women survey. Joseph developed a suite of media materials including media releases and alerts for the launch event, which resulted in more than 485 media stories, with coverage appearing in The Guardian, ABC National News and the front page of the Sydney Morning Herald.

Joseph holds a Bachelor of Communications (Public Relations) from RMIT.

Articles written by Joseph McMahon

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